Bill Kenworthy is Head of Service Innovation at Direct Energy Business, a company aspiring to make businesses better through its comprehensive offering of energy products and services. The Service Innovation group has a specific focus on demand side management and, put simply, develops solutions to help businesses use less energy. Bill has been with Direct for over a decade, covering and leading functions related to oil, power, and natural gas. He has an electrical engineering degree from Drexel University; and an MBA from NYU.